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Apica Showcases Unified Observability Platform at KubeCon EU 2025

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Ascent delivers enterprise-grade telemetry data management with native Kubernetes support

KubeCon + CloudNativeCon EU, LONDON — April 1, 2025—Apica, an intelligent data management and observability company, will demonstrate its comprehensive Apica Ascent platform at KubeCon + CloudNativeCon EU 2025 at booth N713. Ascent offers a unified approach to telemetry data management and observability, providing organizations full-stack visibility and actionable insights across their systems, applications, and infrastructure.
The platform addresses the growing challenges organizations face as they increasingly rely on telemetry data to drive operational excellence. It also simplifies complexity through a single pane of glass for telemetry pipeline management, enhanced by AI/ML-powered root cause analysis and advanced observability functions.

Unified Platform for Enterprise Telemetry Data Management + Observability

“As businesses increasingly depend on cloud-native architectures, the complexity of managing observability data has become a significant barrier to operational excellence,” said Mathias Thomsen, CEO at Apica. “Our Ascent platform was built to simplify these challenges by providing a unified solution for telemetry pipeline management and observability that delivers actionable insights at scale.”

Ascent consists of several integrated components that work together to provide a comprehensive observability solution:

  • Apica Fleet: Fleet Management transforms the traditional, static method of telemetry into a dynamic, flexible system tailored to your unique operational needs. It offers a nuanced approach to observability data collection, emphasizing efficiency and adaptability.
  • Apica Flow: An intelligent observability pipeline that simplifies and optimizes data management through AI/ML, providing complete control over telemetry data collection, filtering, transformation, enrichment, routing, and replay
  • Apica Lake: A high-performance data lake that enables storage of operational data while allowing for powerful analytics and insights generation, supported by Apica’s InstaStore™ technology
  • Apica Observe: Gain real-time insights into every layer of your infrastructure on the right data with automatic anomaly detection and root cause analysis making Ascent the most comprehensive and user-friendly platform in the industry.

Key Capabilities That Transform Enterprise Observability

The Ascent platform delivers several capabilities that set it apart in the observability landscape:

  • Intelligent Telemetry Data Management: Controls and optimizes multiple data flows across diverse sources and formats from a centralized location
  • OpenTelemetry Support: Native integration with OpenTelemetry and popular open-source tools like Fluent Bit and Logstash, fostering vendor-neutral observability practices
  • AI-Driven Analytics: Built-in AI agents and ML workflows that automate root cause analysis, reducing Mean Time to Recovery (MTTR)
  • Cost Optimization: Identifies noise and redundant data to significantly lower infrastructure costs while enabling faster remediation
  • Single Pane of Glass: Provides a unified interface to monitor, manage, and analyze all telemetry data across an organization’s entire technology stack, eliminating the need to switch between multiple tools
  • Enhanced Analytics: Enriches and augments observability and security data to generate faster, higher-quality insights
  • Data Transformation and Compliance: Ensures regulatory compliance through PII masking and data transformations
  • Scalability: Designed to process extremely large datasets using cutting-edge architecture while optimizing organizational costs by reducing resource requirements and preventing expenses from escalating as data volumes grow

Democratizing Access with Ascent Freemium

As part of its comprehensive platform strategy, Apica has recently introduced Ascent Freemium, a no-cost entry point to enterprise-grade observability. This tier provides essential features, including support for OpenTelemetry, up to 1TB/month of data processing, unlimited dashboards, and unlimited users—making advanced telemetry pipeline management accessible to organizations of all sizes.

“We believe that access to powerful observability tools shouldn’t be limited by cost,” said Ranjan Parthasarathy, CPTO at Apica. “With Ascent Freemium, we’re democratizing access to enterprise-grade observability while providing a seamless upgrade path for organizations as their needs grow.”

Fostering Collaboration Across Teams

Ascent breaks down silos between development, operations, and security teams by providing shared dashboards and unified visibility. This collaborative approach ensures all stakeholders can access real-time insights without additional costs, improving cross-functional teamwork in identifying issues and enhancing system performance.

Availability

The Apica Ascent platform, including its Freemium tier, is available immediately. KubeCon attendees can visit Apica’s booth N713 for demonstrations and discussions on how Ascent can transform their observability practices.

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About Apica

Apica delivers intelligent telemetry data management and observability through its unified platform, Ascent. Built on AI/ML workflows, AI agents, and powerful root cause analysis tools, Ascent greatly simplifies the complexity of handling telemetry data. The platform provides an integrated solution for data collection, telemetry pipeline management, storage, and comprehensive observability functions. Organizations can efficiently collect, transform, route, store, observe, and analyze their data through a single glass pane of glass while maintaining complete cost control. This enables them to quickly identify and resolve performance issues before they impact end users. For more information, visit www.apica.io

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